Hi I’m JJ Typography

A User-Centered Product Designer,

Creative Mentor, & Digital Illustrator


Since 2016, I’ve specialized in creating user-centered product designs, impactful brand identities, and custom typography that empower and connect. With a focus on accessibility, empathy, and storytelling, I craft meaningful visual experiences that drive positive change.

📍Kumeyaay Land [San Diego, CA] ☀️


Bringing Purpose & Play to

Typography & Illustration

Custom Typography, Branding Solutions

& Creative Design Collaboration

Discover empowering typography art that inspires wellness, self-love, and social impact.

What I value most as a

User-Centered Product Designer, Creative Mentor, & Digital Illustrator

My Current offerings include:

  • User-Centered Product Design

    With a focus on Wellness and Accessibility

    Crafting intuitive, accessible, and wellness-driven designs that put people first.

  • Leadership & Mentorship Design

    For Creatives & Organizations

    Empowering creatives and organizations of all kinds through mentorship, education, and collaborative design strategies.

  • Custom Typography and Illustrative Design

    for Brand Management

    Bold, expressive visuals that elevate brands and bring stories to life.

  • Brand Identity & Visual Storytelling

    For Social Change

    Designing impactful narratives that amplify voices and drive social change.

Explore my Portfolio

🌱 Explore My Work: Thoughtful Design for Wellness & Social Impact 🪴

Step into a portfolio of typography-driven projects that inspire, empower, and make a difference. Through case studies on wellness, social movements, and user-centered design, see how I craft meaningful solutions that connect with communities. Click below to explore the projects I'm most proud of.

💡My skills include:

    • Procreate

    • Adobe Suite

    • Figma

    • Canva

    • Sketch

    • Prototyping

    • Wireframing

    • User Research

    • Visual Design

    • UX/UI Principles

    • Team Management

    • Mentorship

    • Cross-functional Collaboration

    • Empathy-driven Design

    • Strategic Communication

    • Decision-Making & Problem-Solving

    • Goal Setting & Performance Management

    • Innovation & Continuous Improvement

    • User-centered Design

    • Accessibility

    • Problem-solving

    • Storytelling

    • Emotional Resonance

    • Ideation & Brainstorming

    • Typography & Branding

    • Empathy-Driven Feedback

    • Cultural Awareness in Design

A little about me: 

I'm JJ Typography (she/her), a self-taught digital artist, product designer, and mentor passionate about crafting bold, vibrant designs that empower and connect.

As a third-generation Filipina American🇵🇭 born and raised on Kumeyaay Land (San Diego, CA), my work is shaped by my family's artistic legacy, my love and respect of California street art, and my experiences on Ohlone Land (San Francisco, CA) studying and teaching Ethnic Studies.

I co-founded The Art of Becoming LLC and co-authored and illustrated The Art of Becoming: Self-Loving coloring workbook. I specialize in typography, illustration, and user-centered design, collaborating with non-profits and grassroots organizations to create impactful visuals that amplify voices and inspire change.

When I'm not designing, you'll find me exploring coffee shops, soaking up nature, or diving into my next creative venture.

Learn more about my journey and creative process here.